CMO wanted for EdTech P2P learning App for university students

Strategic Thinking: Ability to develop and execute long-term marketing strategies that align with the company's goals and objectives.

Data Analytics and Insight: Proficiency in using data to drive marketing decisions and to understand user behavior, especially within the student demographic.

Digital Marketing Expertise: Deep knowledge of digital marketing channels, including social media, SEO, email marketing, and content marketing, to effectively promote the app.

User Acquisition and Retention: Skills in creating and implementing campaigns to acquire new users and retain existing ones, critical for the growth of a P2P platform.

Brand Development: Ability to build and manage the Studeez brand, ensuring it resonates with the target audience and stands out in the educational tech space.

Communication Skills: Exceptional written and verbal communication skills to effectively convey the company's vision and values to the public and stakeholders.

Product Marketing: Experience in marketing mobile apps, with an understanding of how to showcase the app's features and benefits to the student population.

Partnership Building: Skills in building relationships with educational institutions, organizations, and influencers to expand the reach of Studeez.

Leadership and Team Management: Strong leadership skills to manage and inspire the marketing team, fostering collaboration and driving results.

Customer-Centric Mindset: Focus on understanding and addressing the unique needs and challenges of students, to create marketing campaigns that truly resonate.

Creative Problem-Solving: Ability to think outside the box and find innovative solutions to marketing challenges.

• SEO/SEA
• SEO
• Marketing
• Brandaufbau

You have strengths in...

• networking and business relationships
• words and communication
• pushing and getting things done
• structuring and strategic thinking

* Customer Acquisition at scale: Tutors & Students
* Any task that derives from that: Create creatives for Social Media posts, SEO/SEA, Paid Ads, Influencer Cooperations, Social Media Marketing in general ...

Joining Studeez as the Chief Marketing Officer (CMO) is an amazing chance to help change how students learn. Studeez has a big goal: to make education easier and fairer for everyone. As CMO, you’ll play a key role in making this happen.

The education tech world is booming, and Studeez is right in the middle of it. This means you'll have the exciting job of helping build a brand that could be the next big thing. Plus, you’ll have the freedom to try new ideas and really make your mark.

You’ll also learn a lot. The world of edtech changes fast, and being part of it will keep you on your toes and help you grow your skills.

In short, being the CMO at Studeez is more than a job - it’s a chance to be part of something big and do work that really matters.

Regardless of the obstacles - be it through academic challenges or social disadvantages - Studeez paves the way for educational equity.

An AI P2P-learning platform for university students to learn exactly what is needed to pass the exam.

Challenges

Marketing at scale is the major challenge.

Target group

1. University students
2. SMEs